A new reception aligned with global branding
International Beverage is one of the industry's most dynamic global drinks businesses and is in the UK Top 100 Great Place’s to Work in the category large organisations.
International Beverage approached Amos Beech to help them modernise their Head Office reception and align it with their new global branding strategy.
Distilling and bottling household names like Old Pulteney & Caorunn as well as Cognac, Rum & Vodka across the globe, they wanted a striking reception space that reflected their global reach.
Working with their Leadership Team, the Amos Beech design team lifted the space from a traditional Scotch Whisky office to something that truly reflects a global brand and the many products that it produces.
A video wall occupies one wall of the space providing an ever changing window into the worlds of Whisky, Gin, Cognac, Vodka & Rum.
Presenting actual product was also a key component and a bespoke cabinet with bottle specific lighting was designed and manufactured in Scotland.
Seating areas, coffee station and a functioning reception desk complete a remarkable upgrade for staff and visitors alike.
New branding also means new signage and Amos Beech designed a new standout entrance area that reflects the new corporate look & feel.
Text: Sam James
Images: Photographer Stirling
